Senior Sales Engineer - Alpaca

About Alpaca

Alpaca is a US-headquartered, global leader in agent-first brokerage infrastructure for stocks, ETFs, options, crypto, fixed income, 24/5 trading, and more.

Amongst our subsidiaries, Alpaca is a licensed financial services company, serving hundreds of financial institutions across 40 countries with institutional-grade APIs. This includes broker-dealers, investment advisors, wealth managers, hedge funds, and crypto exchanges, totalling over 10 million brokerage accounts.

Our global team is a diverse group of 400+ experienced engineers, traders, and brokerage professionals across the USA, Canada, Japan, Hungary, Nigeria, Brazil, the UK, and beyond. Alpaca is backed by over $400 million in funding from top-tier global investors including Portage Ventures, Spark Capital, Tribe Capital, Social Leverage, Horizons Ventures, Opera Tech Ventures, SBI Group, Derayah Financial, Unbound, Peak XV, Elefund, and Y Combinator.

The Role

As a Senior Sales Engineer, you will be the go-to product and technical expert for Alpaca's enterprise partners across the Americas. You will bridge technical and business conversations: a customer-facing engineer with strong API knowledge, experience supporting enterprise customers, and collaborating effectively with our global team. You will support and expand our base of enterprise partners, acting as the technical bridge between local partners, vendors, regulators, and Alpaca's global engineering team.

Responsibilities

• Provide technical support and relationship management for existing enterprise customers, acting as a trusted technical advisor throughout the partner lifecycle.
• Partner with Sales and Solutions teams on pre-sales technical discussions, solution design, and API consultations, presenting compelling product and technical use cases to prospective clients.
• Guide new enterprise customers through API integration, implementation, and onboarding.
• Act as the voice of customers by collaborating with Product and Engineering teams to improve localized experiences; translate complex business and technical requirements into clear specifications.
• Serve as the product and technical subject matter expert across all aspects of the Alpaca platform for diverse audiences and stakeholders.
• Work closely with local compliance and operations teams to understand regional product requirements.
• Own technical sales engagement end-to-end: discovery calls, solution validation, RFPs, security questionnaires, and demo strategy execution.
• Create sales support materials and documentation for new features and products where needed.
• Coordinate with local regulators, vendors, and partners, relaying requirements to global product and engineering teams.
• Help customers successfully adopt Alpaca's platform while maintaining high standards of technical support; travel as needed.
• Stay updated on internal product development timelines and work closely with product teams to test and roll out new features.

Qualifications

Must-Haves

• 5+ years of experience supporting enterprise / B2B customers in a technical, sales engineering, or solutions engineering role, ideally at API- or SaaS-first companies.
• Strong understanding of REST APIs, SDKs, and software integration workflows.
• Hands-on experience with APIs, WebSockets, Postman, Grafana, and JSON.
• Proven ability to translate complex technical concepts into clear, accessible terms.
• Self-starter who thrives in a startup environment, manages multiple assignments simultaneously, works independently, and delivers with high attention to detail.

Nice-to-Haves

• Experience in fintech, capital markets, brokerage, or financial APIs; experience at a Broker-Dealer or securities firm.
• Knowledge of brokerage, post-trade, and settlement operations, as well as regulatory contexts.
• Track record of closing enterprise deals alongside Account Executives.
• US securities qualifications (e.g., SIE and/or Series 7).
• Familiarity with Metabase, the FIX protocol, OpenAPI, and ReadMe.
• Fluency in Spanish or Portuguese.

Benefits & Perks

• Competitive salary & stock options
• Health benefits
• New hire home-office setup: one-time USD $500
• Monthly stipend: USD $150 per month via a Brex Card