About GitLab

GitLab is the intelligent orchestration platform for DevSecOps, enabling organizations to increase developer productivity, improve operational efficiency, reduce security and compliance risk, and accelerate digital transformation. Over 50 million registered users and more than 50% of the Fortune 100 trust GitLab to ship better, more secure software faster.

Our team embraces AI as a core productivity multiplier, with all team members expected to incorporate AI into their daily workflows. GitLab fosters a high-performance culture driven by our values and continuous knowledge exchange, where careers accelerate, innovation flourishes, and every voice is valued.

The Opportunity: Sales Development Representative (SDR)

This is a 100% remote position based in the United States and/or Canada.

GitLab is seeking an enthusiastic and strategic Sales Development Representative (SDR) to join our growing Revenue Marketing team. As an SDR, you will lead the initial outreach to targeted accounts, working in conjunction with the Field and Digital Marketing teams. You will leverage creative marketing and sales tactics to prospect and engage with multiple buyer personas and roles, introducing GitLab’s value. Your primary responsibility will be generating qualified meetings and pipeline for GitLab's Sales organization.

Don’t have extensive knowledge about GitLab or DevSecOps yet? No worries! We provide an extensive onboarding and training program to equip you with the necessary knowledge to excel in your role.

What You'll Do

• Effectively manage inbound lead flow.
• Conduct high-level discovery conversations in target accounts.
• Meet or exceed SDR sourced Sales Accepted Opportunity (SAO) volume targets.
• Collaborate with teammates to develop targeted lists, call strategies, and messaging to drive opportunities.
• Utilize business and industry knowledge to research accounts, identify key players, generate interest, create/identify compelling events, and develop accounts.
• Execute a variety of touches (call, email, social, etc.) on all leads in your assigned territory using Outreach.io.
• Manage, track, and report on all activities and results using Salesforce.
• Participate in documenting all processes in the GitLab handbook and update as needed with your Sales Development Manager.
• Act as a mentor for new SDR hires, helping them navigate their key accounts.

What You'll Bring

• Positive and energetic phone skills, excellent listening skills, and strong writing skills.
• A self-starter with a track record of successful, credible achievements.
• Alignment with GitLab's values.
• Knowledge of business process, roles, and organizational structure.
• Determined personality with a desire to grow and win.
• Passion for being a part of GitLab’s journey.
• Proficiency in using Salesforce.
• Previous tech industry experience or experience in sales development, marketing, and/or sales is a plus.
• Eagerness to grow professionally with best-in-class onboarding, support across the business, and eligibility for promotion into an outbound role after 12 months as a successful SDR.
• Excellent written and spoken English (our company language).