Product Manager III, Account Acquisition - Bankjoy

🌐 Who We Are

Bankjoy is a Y Combinator and Bessemer Venture Partners-backed FinTech startup. We are changing the way community banks and credit unions do business, enabling them to become tech-driven and digital-first. Bankjoy provides modern digital banking products including mobile banking, online banking, online account opening, loan origination, and conversational AI. Our mission is to revolutionize banking tech infrastructure by leading digital transformation at financial institutions — big and small.

💼 The Role

Account Acquisition is one of Bankjoy's key growth products, and this role sits at the center of it. Your top priority will be launching Business OAO while driving adoption and measurable ROI for our existing Consumer OAO and In-Branch OAO products, and bringing Youth Account Opening to market. You will work closely with engineering, implementation, and our credit union and bank clients to turn account opening into a reliable engine for deposit growth. You will also guide clients in filling the top of the funnel and shape product strategies that raise conversion rates across every OAO channel.

🧠 What You'll Do

• Own the launch of Business OAO, from requirements and client pilots through go-live and early adoption.
• Drive adoption and ROI for Consumer OAO and In-Branch OAO by working with clients on funnel performance, conversion rates, and deposit growth, turning those insights into product improvements.
• Lead the product strategy and roadmap for Youth Account Opening, including the compliance and user experience considerations specific to minors.
• Guide clients on filling the top of the funnel for account acquisition, using client and funnel data to prioritize enhancements.
• Collaborate with engineering to prioritize roadmap work while balancing maintenance and enhancement requests across OAO and OLA.
• Partner with the implementation team to support client onboarding, launches, and product training.
• Manage integrations with core systems, identity verification and decisioning providers, and loan origination systems (LOS) as they affect account opening and loan application flows.
• Mentor and coach the product owner to ensure effective documentation, agile ceremonies, and Jira task management.

🎯 What You Bring

• 7+ years of experience in product management, preferably in fintech, banking, or digital onboarding.
• Experience taking a new product from concept to launch, with a track record of driving adoption and measurable business results afterward.
• Strong understanding of account opening and onboarding flows, conversion funnel optimization, and key performance metrics (completion rate, funding rate, time to open, deposit growth).
• Familiarity with business account opening (KYB, beneficial ownership) or youth and minor account requirements is a plus.
• Strong client-facing and stakeholder management skills, with the ability to work cross-functionally.
• Deep understanding of agile methodologies, with experience balancing competing priorities across teams.
• Familiarity with core banking integrations, loan origination systems, and decisioning engines is a plus.
• Excellent leadership, communication, and mentoring skills.

🎁 What You Get

• Competitive compensation ($135,000 – $145,000 CAD) and performance-based bonuses
• Stock options at a well-funded startup
• 100% company-paid extended medical, dental, and vision premiums for you and your family under our single, comprehensive Canadian plan
• Retirement plan with 4% company matching
• 8 weeks paid parental leave for birthing parents, 4 weeks for non-birthing parents
• 3–5 weeks PTO depending on tenure, plus 5 health days, 15 company holidays, and end-of-year shutdown
• Remote-first culture in a fast-paced, collaborative environment