Growth Lead, Discover - Circle

About Us

Circle is building the world’s leading AI-powered, all-in-one platform for digital businesses. We make it possible for creators, coaches, educators, and businesses to bring together their audience with engaging discussions, live streams, events, chat, courses, and payments — all in one place, all under their own brand.

We’re proud to be a fully remote company of around 270 team members from 30+ countries around the world. We collaborate across time zones, are highly async, and like to document a lot. Twice a year, we bring the whole company together in beautiful places around the world for our company offsites.

About the Role

We’re building a discovery marketplace where millions can find creators, communities, and products to help them achieve their highest personal and professional goals.

As the Growth Lead for Discover, you’ll report directly to the GM of Discover and work closely with Circle's co-founders to own generating and growing the demand engine for the Discover marketplace. Day to day you'll work with the product team for Discover, our paid media team, data team, brand and design studio, lifecycle marketing, partnerships, and more.

This is a fully remote role, open to candidates in any North American time zone.

What You'll Be Doing

• Own growth for the Discover marketplace: Drive traffic to Discover, experiment with how consumers find and engage with Discover, and grow its GMV and transaction volume.
• A/B testing and experimentation: Run experiments to better acquire, engage, and retain traffic, testing what people see upon arrival, recommendation algorithms, and marketplace structure.
• Build lifecycle email programs: Set up a recommendations newsletter, create offers to acquire subscribers, and develop email programs to turn visitors into repeat buyers.
• Build an SEO program: Grow Discover's organic surfaces and SEO / AEO across product pages and distribution partnerships with creators.
• Drive creator success: Help creators listed on Discover succeed by sending converting buyers, diagnosing underperforming categories, and applying learnings marketplace-wide.
• Build reporting: Track funnel performance by category, cohort retention, and creator earnings, owning reporting and recommendations for leadership.
• Shape growth strategy: Partner with the GM and co-founders to shape growth priorities and collaborate with product to evolve the platform.

What You'll Need

• A track record of owning a revenue or GMV number across multiple channels at one time with measurable results.
• Experience with email and lifecycle marketing, including building a program from scratch.
• Experience acquiring email subscribers profitably and growing their value over time.
• Comfort with being hands-on as a player-coach (writing emails, building pages, talking to creators, analyzing results).
• Deep understanding of marketplaces and/or businesses with strong network effects.
• Ability to learn fast, experiment aggressively, and thrive in a dynamic, ambiguous environment.
• Exceptional written and verbal communication skills in English (CEFR C2 or equivalent) for async collaboration.