Freshpaint logo

About Freshpaint

Healthcare is a $4+ trillion industry in the U.S. alone, undergoing a rapid digital transformation.

Hospitals, digital health companies, and life sciences organizations rely on analytics and advertising tools to reach patients, measure performance, and grow. Because standard tools weren’t built for regulated healthcare data, healthcare teams are often forced to choose between growth and privacy compliance.

Freshpaint eliminates that trade-off as a privacy-first data platform that lets healthcare organizations use modern marketing and analytics tools without exposing protected health information (PHI). Freshpaint automatically detects and controls sensitive data before it is shared with third-party tools.

Backed by Top Investors

Freshpaint is backed by Y Combinator (OpenAI, Stripe, Airbnb, Coinbase, DoorDash) and Intel Capital (Broadcom, Astera Labs, VMware, RedHat, MongoDB), having raised tens of millions of dollars to build the privacy infrastructure layer for healthcare's digital future.

Who We're Looking For

You are a product manager who understands how modern marketing runs on data—including first-party signals, audiences, attribution, conversion tracking, and closed-loop measurement. You reach for AI first to prototype, research, and test ideas with customers in days rather than quarters. You build in evaluation and human review from the start, frame customer problems clearly, and focus on driving revenue and measurable outcomes rather than just shipping features.

What You'll Be Doing

Healthcare marketers already have compliant data that could show why patients land on their site without booking, but turning that data into actionable insight currently requires expensive resources. Your mission is to build the data products that deliver clear answers and confident action without compromising privacy.

You’ll work alongside a dedicated engineering team, partnering closely with Account Management, Customer Success, and Product Marketing to transform working prototypes into products customers buy, adopt, and see measurable lift from.

Primary Responsibilities

  • Improve core outcomes: Build products that measurably improve business results for healthcare marketers.
  • Turn insight into action: Help customers act on what their data tells them and prove the return on investment.
  • Be first to market: Launch capabilities healthcare marketers couldn’t compliantly use before, built on data customers already share with Freshpaint.
  • Bring new capabilities to market: Shape how new features are packaged and launched in collaboration with Product Marketing and Account Management.
  • Drive product adoption: Partner with AMs and CS on customer activation until users see tangible results.
  • Shape AI-first product workflows: Define how the product team discovers and validates ideas through customer prototyping before engineering commits.

Desired Skills & Experience

  • 3+ years of product management experience, including discovery and execution on products that met key performance goals.
  • Fluency in data-powered marketing (first-party data, audiences, attribution, conversion tracking, and closed-loop measurement).
  • An AI-first workflow utilizing LLMs, coding assistants, and data agents to prototype, analyze, and research rapidly.
  • Experience building evaluation and human review mechanisms into AI-powered products.
  • Strong commercial instincts, including sizing dollar opportunities and validating willingness to pay before building.
  • Comfort with ambiguity and making well-reasoned trade-off decisions with incomplete data.
  • Outcomes-focused mindset with a track record of measuring impact to drive prioritize decisions.
  • Collaborative approach across engineering, design, Account Management, Customer Success, and Product Marketing.

Nice to Haves

  • Experience with healthcare or healthtech marketing, or familiarity with HIPAA and privacy-regulated data.
  • Experience building conversion optimization, experimentation, or marketing analytics products.
  • Hands-on experience with ad and analytics platforms (e.g., Google Analytics, Google Ads, Meta).
  • Experience pricing and packaging new products or capabilities.
  • Experience at an early-stage or high-growth startup.

Perks & Benefits

  • Competitive pay + generous equity
  • Half-day Fridays every week
  • 16 weeks fully paid parental leave (eligible after 6 months)
  • Flexible PTO with a required 2-week minimum
  • Top-tier health, dental, and vision coverage (100% covered for employee, 80% for dependents)
  • Engaging company offsites (past locations include Arizona, Jackson Hole, Nashville, New Orleans)

Timezone overlap

UTC-8–-4

Open to

US

Sign in to track applications and earn points.

More roles at Freshpaint

Similar remote roles