Business Development Representative - Help Scout

Who We Are

Help Scout started in 2011 with a simple premise: support software should treat customers like people, not tickets. 3+ billion conversations later, more than 10,000 companies use Help Scout to grow relationships with customers of all types, from clients to patients and beyond.

Now we’re in a new chapter: not only building AI that gives teams more space to focus on the customer experience, but also reimagining how we operate in an AI-native world. That means shipping and learning faster, without compromising on craft. Great work here carries a strong opinion and sweats the details, regardless of the tools we use to drive it.

We’ve been a fully remote team since day one, with 120+ teammates now all over the world. It’s a culture where you’ll be trusted to take ownership, stay curious, and raise the quality of work around you.

The Opportunity

Help Scout is building a sales-led outbound motion to win more mid-market customers. Most of our pipeline comes from inbound today and we are changing that mix. This role is the engine for it.

We're hiring our first Business Development Representative to join our sales team. In this role, you’ll open conversations with the companies that fit us best and drive pipeline for our Account Executives. You'll also help shape the outbound playbook: which accounts, which messages, and which channels work.

What You'll Do

• Research and personalize: Use an AI tech stack to find the right prospects, from Support/Success leaders to Operations management and company executives. Tailor outreach using messaging frameworks and templates, reviewing AI-generated drafts before sending.
• Work defined target account lists: Prospect into a defined list of ideal-fit mid-market companies based on ICP criteria and strategic campaigns, flagging accounts that are not the right fit.
• Execute multi-channel outreach: Manage outreach across several channels, including email, phone, LinkedIn, and video.
• Test and iterate: Run messaging, persona, and channel tests, track conversion rates, and recommend changes to drive continuous improvement.
• Report on results: Maintain updated reports and dashboards illustrating campaign success rates and performance towards targets. Regularly review results and actionable recommendations with your manager.
• Hand off cleanly: Partner closely with Account Executives to brief them on sourced meetings with well-documented details about contacts, accounts, and messaging. Continuously refine hand-offs based on AE feedback.

About You

• 1 to 2+ years as an outbound BDR or SDR at a B2B SaaS company, with a track record of meeting pipeline or opportunity targets.
• Experience prospecting into companies with 250+ employees and tailoring messaging based on industry, job title, and key criteria.
• Strong communicator across both prospect outreach and internal team collaboration.
• Active user of AI tools in your workflow for research, list building, or writing (experience with HubSpot & GTM platforms like Apollo, ZoomInfo, Sales Navigator or similar solutions is a plus).
• Thrives in a fast-paced, dynamic environment.
• Coachable and interested in growing into a closing role.

Compensation and Benefits

• Base Salary: $71,000 - $77,000 USD
• On-Target Earnings (OTE): $102,000 - $111,000 USD

Benefits & Perks

• Competitive salary with an internal, transparent salary formula based on market data
• Flexible time off – choose the holidays and vacations that make sense for you
• 12 weeks of fully paid parental leave for all new parents (including adoption and foster care)
• Home office setup stipend
• Co-working stipend up to $300/month
• Yearly professional development stipend of $1,800
• Top-tier health insurance for US and Canada employees and dependents