Data Analyst Marketing - YAZIO

We’re looking for a Data Analyst, Marketing to turn raw campaign and engagement data into decisions — telling us which channels, markets, and customers to target next.

This isn’t a dashboard-building role. You’ll build robust data products, report insights, and deliver incremental value for the marketing team.

This role is 100% remote and open to candidates based in Germany, Spain, Portugal, or the UK.

Your Mission

• Show our Performance Marketing team which campaigns to double down on — and which to scale back.
• Partner with our CRM team to learn what messaging resonates with each user segment, then run experiments to measure uplift.
• Own the data transformation process, from raw channel and MMP data to curated, ready-to-use datasets in our self-service BI tool.
• Define requirements with Data Engineering to ingest new data sources.
• Work with the Analytics team to build a data-driven culture across YAZIO.

Your Profile

• Hands-on experience with performance marketing data for a native mobile app, covering channel-level or MMP data (ideally both).
• Solid grasp of attribution, incrementality, funnel and cohort analysis, plus marketing performance metrics like iROAS and CAC.
• High proficiency in SQL and working knowledge of Python.
• Solid experience in either analytics engineering (e.g., using dbt to transform data) or data science (e.g., geo-lift tests, holdout tests, A/B tests, media mix modeling).

Core Tech Stack

• Warehouse: Snowflake
• Transformation & Orchestration: dbt & Dagster
• Experimentation: Growthbook
• Self-Service Analytics: Omni
• ML Workflows: Prefect

Why YAZIO?

• Remote-First Setup: Work 100% from home, join a co-working space, or work abroad for several weeks per year.
• Paid Time Off: 30 vacation days plus 5 child sick days.
• Balance & Focus: No overtime expectations — if overtime happens, you get that time back.
• Team Culture: Fully covered company retreats, team meetups, and virtual coffee breaks.
• Equipment & Growth: MacBook, monitor, and €1,000 annual learning budget.
• Health & Wellbeing: Mental health and wellbeing support through Nilo Health and Sunday Supplements.