Product Manager, Onboarding and Growth - Ashby

Ashby is looking for a growth-oriented Product Manager to help users onboard and expand their usage of the product. At Ashby, our primary goal for Product Managers is to eliminate frustration and bring delight to our customers, working closely with engineers who deeply understand customer and business problems and own solutions end-to-end.

The Challenge

The surface area of our flagship ATS product is growing, and we are launching new products. This means customers are less likely to organically adopt the features that create value for them. While onboarding has historically been human-driven by our Customer Success team, we are ready to productize our learnings. As Ashby grows, we need a single owner to design product and email experiences that help users and organizations achieve their desired outcomes.

What You’ll Be Working On

• Customer Journey: Gain a deep understanding of the entire Customer Journey and design thoughtful onboarding experiences for each user role, prioritizing in-product and email touchpoints.
• Product Led Growth: Spearhead our product-led growth motion in partnership with Customer Success. Own transactional email triggered by product signals.
• Adoption Metrics: Define and track key growth metrics to assess whether onboarding experiences help customers realize value sooner, partnering with our data team.
• Product Qualified Leads: Work with Revenue Operations to bridge product signals and GTM activity. Define Product Qualified Leads (PQLs) and work with RevOps to route them.
• User Experience: Own feature changes that simplify onboarding and drive adoption. Create frameworks to consult other product teams on driving adoption across product areas.

Qualifications

• Experience owning onboarding, expansion, or growth for a B2B SaaS product.
• Strong product taste with a perspective on growth as a combination of art and science.
• Proven ability to build growth strategies rooted in principled thinking, research, and data.
• Demonstrated track record of driving long-term growth results.
• Deep curiosity and excitement about end-users and their core jobs-to-be-done.
• Excellent written communication skills.
• Experience developing product metrics deeply tied to customer value.
• Strong collaborative relationships with customer success teams.
• Ability to coach and motivate high-agency engineers while driving urgency and managing project scope.

Interview Process

1. Intro Call with VP of Product (30 mins)
2. Product Experience Deep Dive (45 mins)
3. Assignment (2 hours prep, 60-min presentation)
4. Final Round Interview (2 hours cross-functional interviews)

Benefits

• 10-year exercise window for stock options.
• Unlimited PTO (4 weeks recommended per year).
• 12 weeks of fully paid family leave (US).
• Generous equipment, software, and office furniture budget.
• $100/month education budget (plus conference coverage with manager approval).
• $250/month tool budget + access to Claude, Cursor, and Codex with generous token budgets.
• Top-tier health insurance for employees and dependents (100% premium covered).