Marketing Analytics Director - Grafana Labs

The Opportunity

We are seeking a Marketing Analytics Director to lead the evolution of our marketing data stack and raise the analytical rigor of the entire marketing organization. This is a critical role for a builder-practitioner who works at the intersection of Data Science, Marketing Strategy, GTM, and AI Operations. You will architect a data-driven growth engine, connecting high-level strategy with advanced technical execution.

What You'll Be Doing

• Strategic GTM Partnership: Partner with GTM leadership (VP of Demand Gen, CMO, Sales leadership) to translate complex data into a clear roadmap for revenue growth.
• Dual-Track Target Setting: Architect a forecasting framework that balances top-of-funnel volume with high-intent lead quality.
• Predictive Modeling: Develop and maintain machine learning models (Attribution, MMM, LTV) to steer budget allocation toward high-ROI channels.
• Data Warehouse Architecture: Oversee marketing data within Google BigQuery, ensuring a scalable single source of truth.
• Causal Inference: Perform predictive trend analysis to isolate anomalies and identify growth drivers.
• Executive Storytelling: Transform technical data outputs into compelling narratives for the executive team and board.

Utilizing AI and Automation

• Agentic Insights: Deploy LLM-powered agents to monitor BigQuery datasets and flag funnel quality shifts.
• Autonomous Workflows: Implement orchestration patterns (N8N, custom MCP servers) to build self-healing data pipelines.
• Predictive Quality Scoring: Build AI-driven models to help Sales and Marketing prioritize high-value potential users.

What Makes You a Great Fit

• 8+ years in Marketing Analytics, GTM Strategy, or Data Science, with 2+ years in a lead architect capacity.
• Mastery of SQL and Python; deep experience with Google BigQuery, Snowflake, or similar.
• Hands-on AI fluency: Proven experience building and shipping agentic systems (Claude Code, MCP).
• Proficiency in automation tools like N8N or custom API orchestration.
• Advanced BI skills (Grafana, Looker, Tableau).
• Strong executive presence and ability to build frameworks in ambiguous environments.

Why You’ll Thrive at Grafana Labs

• 100% Remote: A global, collaborative culture with team members across 40+ countries.
• Ownership: All roles include Restricted Stock Units (RSUs).
• Balance: Global annual leave policy of 30 days per annum.
• Innovation-Driven: High trust, low ego culture that values outcomes over optics.