Product Manager - Great Question

About Great Question

Great Question is the all-in-one AI customer research platform for understanding your customers. Our platform enables teams to recruit participants, run research, and share insights—all in one place. Backed by world-class investors and trusted by industry-leading teams like Gusto, Experian, Canva, and Brex, we’re building the future of customer research.

We believe AI is a multiplier for creativity, speed, and scale. Everyone on the team is encouraged to lean into AI, not just to be more efficient, but to push boundaries and unlock new possibilities. Whether you’re writing, designing, coding, or analyzing, we expect you to explore how AI can elevate your craft.

Our culture is built on high trust, high agency, and high emotional intelligence.

About the Role

You’ll be a Product Manager owning a strategic area of Great Question with a team of 3–4 engineers. We’ll give you a clear outcome to move. Figuring out the bets that get us there, and the near-term roadmap for your area, is your job. You’ll work alongside two other strong PMs and a product designer, reporting to our Head of Product. It is an individual contributor role, remote in North America with Pacific-hours overlap.

Here’s the kind of problem you might own: Research is a chain of multi-step workflows—recruiting, scheduling, running sessions, synthesis. We want that chain simple and reliable enough that a builder, or an agent working for them, can run it end to end in a flexible way.

In your first three months, you’ll take over an area tied to our strategy, ship a few meaningful things with your team, and find out whether they worked.

What this role isn’t: managing a backlog or running process. You’ll move between strategy and execution all the time, owning the results your area is meant to drive.

Responsibilities

• Find the bet: Dig through product data and customer signals—support chats, sales asks, your own research—and establish strong hypotheses about what will move your outcome.
• Shape it: Scope the problem carefully or skip straight to a prototype when appropriate. Decide what happens now, later, or never.
• Ship it well: Keep the team organized and motivated; stay close to details to ensure high quality and on-time delivery.
• Release it: Run product launches and partner with Sales, Customer Success, and Marketing to ensure readiness.
• Learn from it: Evaluate product metrics and customer response, then decide whether to double down, iterate, or move on.

Qualifications

• 5+ years of experience as a product manager in B2B software.
• Comfortable with product analytics and database queries as well as customer discovery calls.
• Strong track record of shipping complex work on schedule to a high standard of quality.
• Daily hands-on user of AI tools (e.g., Claude Code, Cursor) with experience shipping production AI features (MCP servers, agentic workflows).
• Technical enough to get hands-on prototyping or shipping small fixes.
• Customer-obsessed, highly decisive, and driven by high agency.

Bonus Points

• Experience building B2B workflow products with complex state and status management.
• Hands-on experience working with agent runtimes or evaluating AI output quality.
• Prior experience working in a remote, async-first team.

Benefits

• Competitive compensation and equity
• Comprehensive health benefits
• Generous paid time off (PTO)
• Annual learning stipend
• Remote-first culture with high trust and autonomy
• Annual team retreats and virtual events