Senior Channel Marketing Manager, US - Huntress

About Huntress

Cybercrime is growing, and more businesses are getting hit by threats that used to target only the biggest organizations. Founded in 2015 by former NSA cyber operators, Huntress is a remote-first team working to make enterprise-grade cybersecurity accessible to businesses of all sizes. We work closely with security teams and service providers protecting complex environments, backed by our 24/7 human-led Security Operations Center (SOC).

Huntress now secures more than 6M endpoints and 17M identities worldwide. Those numbers keep growing because more businesses rely on us to help carry the load and operate with more confidence.

Role Overview

We are looking for a Channel Marketing Senior Manager to plan and execute channel marketing across the US, working with both distributors and resellers. You will make sure our distribution partners, and the resellers they serve, have the programs, content, and funding to generate demand for Huntress across several markets, while building campaigns that bring new resellers into the region's partner ecosystem.

This role is execution-focused. The ideal candidate is organized, comfortable running many campaigns and partner relationships at once, and skilled at adapting global programs to regional needs.

Reports to: Senior Manager, Channel Marketing
Location: Remote US
Compensation: $160,000 - $170,000 base + bonus + equity

Responsibilities

• Plan and execute regional marketing programs with US distributors and resellers, including demand generation campaigns, webinars, events, and product launch activity.
• Create and run campaigns to recruit new resellers in the region via distributor-led recruitment and events.
• Manage day-to-day marketing relationships with distributor partners and resellers, including joint plans, campaign calendars, and regular performance reviews.
• Enable distributors to run marketing to their reseller base, and support priority resellers directly where the impact is greatest.
• Localize and adapt global campaigns, messaging, and assets for regional markets, including language, regulatory, and market-specific needs.
• Plan activities and campaigns that put MDF and co-marketing funds to work across distributors and resellers, partnering with the Program Manager who administers MDF, and report on ROI.
• Collaborate with Product Marketing to deliver product updates and channel-specific campaigns that drive partner activation, product adoption, and lead generation.
• Create and maintain partner-ready enablement and co-branded materials for distributors and resellers, and support engagement through the Huntress Hub partner portal.
• Track and report on regional channel marketing KPIs, including partner engagement, pipeline, campaign conversion, and fund utilization.
• Identify distributor and reseller marketing needs and relay those insights to the Channel Programs team.
• Support regional partner events, distributor business reviews, and partner communications.
• Ensure consistent follow-up on all channel-generated leads with accurate tracking and prompt internal routing.

What You Bring to the Team

• 5+ years of experience in channel or partner marketing, ideally in the SaaS or cybersecurity space.
• Hands-on experience running co-marketing programs through distributors and resellers.
• Experience building and running partner or reseller recruitment campaigns.
• Working knowledge of the channel landscape, including distribution models and reseller tiers.
• Experience planning MDF-funded or co-marketing activities and working within channel program mechanics (deal registration, lead sharing).
• Ability to plan, manage, and execute multiple campaigns and partner relationships simultaneously across time zones.
• Strong analytical skills to assess opportunities and make ROI-based decisions on investments.
• Excellent communication and relationship-building skills across organizational boundaries.
• Familiarity with CRM, marketing automation, and PRM or partner portal tools (e.g., Salesforce, HubSpot).
• Willingness to travel as needed for partner events, QBRs, etc.

Nice to Have

• Experience in cybersecurity, MSP, or SMB-focused markets.
• Fluency in one or more European languages in addition to English.
• Familiarity with GDPR and regional marketing compliance requirements.

What Success Looks Like in Year One

• Joint marketing plans running actively with key distributors and priority resellers.
• Regional campaigns executed on a consistent cadence with measurable pipeline impact.
• Stronger distributor-led demand generation driving engagement across the reseller base.
• Recruitment campaigns in market actively onboarding new resellers.
• Well-planned MDF-funded activity delivering clear, measurable ROI.

What We Offer

• 100% remote work environment (since 2015)
• Generous paid time off policy (vacation, sick time, and paid holidays)
• 12 weeks of paid parental leave
• Competitive medical, dental, and vision benefit plans
• 401(k) with a 5% company contribution regardless of employee contribution
• Life and disability insurance plans
• Stock options for all full-time employees
• One-time $500 home office setup/upgrade reimbursement
• Annual allowance for education and professional development assistance
• $75/month digital reimbursement
• Access to the BetterUp coaching platform