User Acquisition Manager (Meta Ads, web) - Kiss My Apps

About Kiss My Apps

Kiss My Apps is a platform company uniting 7 product verticals and 30+ AI-first products with over 100 million users, alongside our own ecosystem of analytical, payment, and marketing developments.

Our products are global leaders in utilities, lifestyle, health & fitness niches—including AI Remodel, Printer, Botan, Calorie Counter, and more. We occupy top spots in the App Store, serving hundreds of millions of people.

Our pace is our competitive advantage. KMA is growing at least 3x year-over-year, and we are looking for a User Acquisition Manager (Meta Ads, web) to help us scale even faster.

About the Role

You will be responsible for developing the web direction of user acquisition—launching, optimizing, and scaling advertising campaigns, testing new user acquisition channels, and helping build efficient traffic purchasing processes for a direction with the potential to become one of the company's biggest growth drivers.

Your Responsibilities

• Launch, optimize, and scale ad campaigns in Meta Ads, and later test and develop TikTok Ads.
• Analyze the effectiveness of ad campaigns and key marketing metrics (CTR, CR, CPA, ROI, etc.).
• Test new traffic acquisition approaches and seek opportunities to improve results.
• Participate in brainstorms regarding creatives, funnels, and generate your own scaling hypotheses.
• Research competitors, their advertising approaches, acquisition channels, and marketing strategies.
• Develop the web direction and improve traffic acquisition processes for further scaling.

What We Expect from You

• 1+ year of experience in Performance Marketing or Paid Social.
• Practical experience with web products and web funnels.
• Experience working with Tableau and Amplitude.
• Skills in testing, analyzing, and evaluating the effectiveness of creative hypotheses.
• Strong analytical skills and proficiency with marketing metrics.
• Proactivity, structure, attention to detail, and readiness to work in a dynamic environment.
• Growth mindset, critical thinking, and a desire to constantly test new hypotheses and approaches.

What We Offer

• Work format of your choice: Fully remote from anywhere in the world, or access to our offices in Kyiv or Warsaw.
• Conditions to focus on performance: Competitive compensation matching your skills and experience, plus equipment provided regardless of location.
• Career growth through action: 80%+ of leads at Kiss My Apps were switchers 2+ years ago. Your impact is determined by how fast you learn and take ownership.
• Team activities: Online yoga classes twice a week to support mental health.
• Development and professional realization: Internal English speaking clubs with a native speaker, opportunities to speak at internal/external events, and an annual budget covering up to 50% of professional conferences and educational events.
• Flexible benefits: Fixed annual budget to choose from health insurance, psychotherapy, sports, or dentistry, plus 40 days of paid time off and sick leave without fixed dates.
• Support during the war: Everything needed for uninterrupted work, systematic support for the Defense Forces, and initiatives to rebuild Ukraine.

Hiring Process

• Intro with Recruiter
• Technical Interview
• Test Task (optional)
• Final Interview