Senior AI Engineer - Growth

About Kraken

Founded in 2011, Kraken is one of the world's longest-standing crypto platforms, trusted by over 10 million individuals and institutions across the globe. It offers spot trading, margin, futures, staking, and OTC services, with products built for both individual investors and institutional clients.

The Role

We’re building an AI-native growth engine — one where agents make distribution decisions, creative is generated and iterated at scale, and the system compounds intelligence across every product simultaneously. This is not automation bolted onto existing workflows. It is a new model entirely.

As AI Engineer, Growth, you will be the second builder on this engine. Working alongside our lead architect, you execute — building, shipping, and iterating the agent orchestrations, automated workflows, and system integrations that power every growth work-stream: paid growth, lifecycle, organic search, CRO, incentives, referrals, and beyond.

You’ll work directly with the AI Growth Infrastructure Lead, the Growth Workflow Specialists across channels, and the domain experts who spec the workflows you build. You’ll operate within the Growth Foundations Group — the centralized team that builds the engine every product team in the business runs on.

What You'll Build

• Agent orchestration workflows across growth use cases — automating decisions and executions across paid media, lifecycle messaging, organic content, conversion optimization, incentives, and other growth levers.
• Integrations between our AI reasoning layer, growth execution platforms, data infrastructure, experimentation systems, and analytics tools.
• Shared agent infrastructure components — reusable workflow patterns, prompt libraries, and integration clients that every growth workstream draws from.
• Monitoring and audit logging — ensuring every agent action is traceable, versioned, and queryable for governance and continuous improvement.
• Creative and content generation pipelines — automating the brief-to-variant-to-distribution loop across growth channels.

What You'll Own

• Build velocity across new growth workstreams — getting workflows from spec to production.
• Integration reliability — ensuring connections between systems work, handle errors gracefully, and are maintained as tools evolve.
• Workflow documentation — documenting every workflow clearly enough that domain specialists can understand, tune, and improve it without your involvement.

What You Bring

• 3+ years building automation workflows, integrations, or agentic systems using AI orchestration platforms, workflow automation tools, or equivalent technologies.
• Strong understanding of API integrations (REST, webhooks, authentication patterns, error handling at scale).
• Experience working with LLM APIs (prompt engineering, structured outputs, tool use, agent chaining).
• Comfort working from a spec — ability to take workflow designs and build them accurately independently.
• Growth or marketing context — understanding what you’re building toward, not just how to build it.
• Speed and quality in balance — shipping fast while maintaining high quality standards.

Nice to Haves

• Experience with paid media platforms, marketing automation, CRM, or lifecycle messaging systems.
• Familiarity with data warehouse query patterns and event tracking infrastructure.
• Background in a high-growth fintech, consumer tech, or multi-product technology environment.
• Experience designing multi-agent architectures or complex agent-to-agent workflows.