Director, Product — Brand Experience & Monetization - LTK

LTK’s mission is to empower the world’s premium lifestyle Creators to achieve maximum economic success. We have a huge opportunity ahead of us and we’re looking for team members who want to create, innovate, and disrupt an industry.

We empower our team members to drive innovation, create value, and continue to spearhead the creation of this industry — a game changer when it comes to career growth.

About the Role

For more than a decade, LTK has helped shape the creator economy by connecting thousands of creators and brands with millions of consumers. Today, our platform powers more than $6 billion in annual retail sales. We’re building on those relationships and commerce insights to help brands make creator and influencer marketing a larger, more effective part of how they reach customers and grow revenue.

As Director, Product – Brand Experience & Monetization, you’ll lead the product portfolio that helps brands build and grow their businesses through LTK. You’ll connect the needs of brand marketers with opportunities across creator partnerships, paid amplification, content licensing, and social platform integrations, building products that deliver results for brands and create more earning opportunities for creators.

This is a player-coach role with direct responsibility for both developing a small but mighty team of Product Managers and owning new, big-bet product initiatives. Alongside setting direction for the portfolio and coaching your team, you’ll personally lead discovery, pilots, and early product development. You’ll work closely with Engineering, Design, Data, Success, and Partnership teams to determine which opportunities to scale, while turning early results into repeatable products.

How You Will Make an Impact

• Own the strategy and roadmap for LTK’s brand product portfolio: Connect customer needs across creator partnerships, campaign workflows, and performance measurement. Set clear priorities and ownership across product areas, balancing improvements to existing products with new revenue opportunities.
• Lead and develop a team of Product Managers: Provide regular coaching, actionable feedback, and clear expectations. Strengthen customer discovery, product judgment, and execution while giving each PM meaningful ownership. Help the team apply AI tools and capabilities to improve customer outcomes and internal workflows.
• Lead new product opportunities directly: Drive projects from discovery through pilots, launch, and iteration with a focus on monetization. Define the customer problem, test demand and feasibility, and determine what to scale, change, or stop.
• Build a deep customer understanding of brand marketers: Learn their goals, budgets, workflows, and buying decisions. Work directly with customers and commercial teams to understand how brands evaluate creator marketing and where LTK can improve results.
• Shape and execute social platform integrations: Partner with Engineering, Design, Data, and commercial/partnership teams. Work through platform capabilities, dependencies, content permissions, and measurement needs to create useful, reliable products.
• Own customer outcomes across the portfolio: Drive adoption, campaign performance, repeat investment, and creator earning opportunities. Define success criteria before pilots begin and use results to guide investment.

Qualifications

• 8+ years of Product Management experience, including ownership of complex products, multi-quarter strategy, and measurable customer and business results.
• 3+ years of direct experience managing and developing Product Managers, with demonstrated success coaching talent, setting performance expectations, and building accountability.
• Experience building products for brand marketers or agencies in advertising, marketing technology, creator marketing, retail media, or a related field.
• Demonstrated player-coach approach: Ability to lead a portfolio while personally owning discovery, product definition, and delivery for new initiatives.
• Track record of commercializing products: Proven ability to turn early customer demand or pilots into repeatable products with sound judgment around commercial potential, costs, and value.
• Strong analytical and technical judgment: Familiarity with advertising measurement, attribution, performance claims, and partnering with Engineering and Data teams.
• AI adoption experience: Experience and passion for using AI tools for research, prototyping, experimentation, or analysis.
• Strong communication and leadership: Ability to align cross-functional teams, influence senior stakeholders, and navigate evolving environments.
• Bachelor’s degree or equivalent practical experience.
• Dedication to operational excellence, urgency, and a growth mindset.

Preferred Qualifications

• Experience with paid social, creator/influencer content amplification, content licensing, or integrations with platforms like Meta or Snap.
• Experience with creator commerce, e-commerce, or two-sided marketplaces.

What We Offer

• Remote-first, productivity-first work environment
• Competitive compensation and benefits package
• 401(k) with LTK company matching
• Medical, Dental, and Vision Insurance
• Paid Maternity Leave and Paid Paternity Leave
• Summer Fridays and Flexible PTO