Head of Go-to-Market - Pulse

At Sword, we’re building AI to heal billions and unlock humanity’s full potential. In doing so, we’re pioneering AI Care, a fundamentally new approach to healthcare built for medical reasoning, safety, and real-time treatment. As both a clinical-centric frontier AI lab and an applied AI platform, Sword is reimagining how care is delivered at scale.

About Pulse

Pulse is Sword's AI cardiometabolic care solution. It delivers evidence-based lifestyle medicine through a three-way interaction between member, AI, and clinical team, anchored by a personal Registered Dietitian and supported by a multi-disciplinary group of specialists. Pulse supports members with hypertension, pre-diabetes, GLP-1 management, and related cardiometabolic conditions, and is outcomes-guaranteed for enterprise self-insured employers and health plans.

The Role

We are hiring the Head of Go-to-Market for Pulse, sitting at the intersection of product marketing, commercial strategy, and market development. You will own three core pillars:

1. Make Pulse's value impossible to miss: Build the narrative, positioning, and competitive differentiation that makes it clear why Pulse is categorically better than incumbent solutions.
2. Make sure the commercial team can tell that story: Build and lead a small team of solution specialists who pair with sales reps across segments to ensure every commercial sales leader can answer hard questions and handle competitor comparisons.
3. Find, surface, and pursue opportunities: Canvass the market systematically in the US and globally to surface accounts, RFPs, renewal signals, and segment opportunities using AI tooling and systematic intelligence workflows.

What You'll Be Doing

• Core Pulse positioning, messaging house, and narrative architecture
• Competitive intelligence and battle cards across all major cardiometabolic competitors
• Buyer-facing materials: one-pagers, ROI calculators, demo scripts, case studies, RFP templates, sales decks
• Managing the solution specialist team (direct reports, paired with segment sales reps)
• Sales and customer success enablement: training, playbooks, certification
• Market opportunity mapping and systematic canvassing across US and international segments
• Ensuring message consistency across all commercial segments and geographies

What You Need to Have

• Current or recent Head-level GTM leadership, or Director/VP scope clearly aligned to a Head of GTM remit
• Demonstrated ownership across product marketing/positioning, GTM strategy, and sales/field/revenue enablement
• Evidence of working cross-functionally with sales and customer success
• Strong writer and clean thinker with first-principles problem-solving abilities
• Genuine AI fluency with hands-on experience building systematic workflows using AI tools for market intelligence and competitive research

AI Proficiency at Sword

AI fluency is a core expectation at Sword. Every candidate is assessed against our three-level framework (Explorer, Builder, Integrator) — be ready to share real examples of how AI is already part of how you work.