Senior Product Marketing Manager [IC4] - Sourcegraph

Who We Are

Our mission is to bring clarity and control to the world's most complex codebases. AI is accelerating code creation, but the infrastructure to understand, oversee, and evolve that code hasn't kept pace. Sourcegraph gives engineering organizations full visibility across their systems, precise context for their agents, and the ability to execute coordinated code changes at scale. As agentic development becomes the dominant engineering paradigm, we provide the context layer teams need to take control of their codebase.

With Code Search, Deep Search, MCP, and Agentic Batch Changes, we deliver on that mission today—giving engineering teams and their AI tools the cross-repo context to navigate massive codebases with confidence, and the ability to make changes across hundreds of repositories at once.

Companies like Stripe, Reddit, and Leidos rely on Sourcegraph to ship faster and with higher quality. We're backed by a16z, Sequoia, and Redpoint, and proud to operate as a globally distributed team that values high agency, direct communication, and customer love.

Hours & Location

While we hire almost anywhere in the world, we have a preference for someone to reside in USA - West for this role. However, if you feel qualified, we welcome you to apply regardless of location. Working hours must overlap with Pacific Time for at least 25 hours/week.

Why This Job Is Exciting

We are hiring a Sr. Product Marketing Manager to help us tell the Sourcegraph story and scale the go-to-market for one of the most critical pieces of engineering infrastructure for the largest enterprises building the future.

In this role, you will report to our Head of Marketing, and sit at the intersection of our go-to-market and technical teams to drive thought leadership, product leadership, and market leadership. You will translate deep technical capability into clear market narratives, turn product direction into launches that land, and ensure go-to-market is aligned, credible, and effective.

Sourcegraph is a $50m ARR business and growing fast. You will be responsible for technical product marketing across our core search technology, MCP and APIs for agents, and workflow engines like Agentic Batch Changes.

Milestones

Within one month:

• Ramp up quickly on the product, audience, and market landscape.
• Build trust with the GTM and EPD teams.
• Identify clear product marketing gaps and quick wins.

Within three months:

• Establish clearly defined messaging frameworks.
• Take the lead on product releases and launches.
• Create and deliver sales enablement assets.
• Establish a strong operating rhythm with GTM and EPD teams.

Within six months:

• Make product launches and releases repeatable and predictable.
• Drive high-impact initiatives that directly influence pipe generation and deal velocity.
• Partner closely with Demand Generation and DevRel on high-impact campaigns.

Within one year:

• Clearly attribute activities to revenue impact.
• Shape GTM strategy.
• Raise the bar for PMM across the organization.

About You

Must-haves:

• 5+ years of work experience in product marketing, developer marketing, product management, or related technical marketing roles in a B2B enterprise setting.
• Strong familiarity with developer tools and modern developer workflows, with a deep interest in AI-driven software development.
• Proven ownership of end-to-end technical product launches, spanning positioning, field enablement, and launch execution.
• Demonstrated ability to partner closely with technical teams to define differentiation and translate it into clear, credible stories across channels.
• Experience supporting enterprise sales motions and navigating complex buying cycles.
• Strong sales enablement muscle, building and maintaining high-impact collateral that scales enterprise deals.
• Experience delivering integrated campaigns with Demand Generation, Field Marketing, and DevRel.
• Customer-first mindset, translating real feedback into messaging, positioning, and product direction.
• Strong technical aptitude with deep understanding of the software development lifecycle.
• Bias toward action, moving quickly and executing bold ideas.
• Excellent written, verbal, and presentation skills.

Nice-to-haves:

• Background in software engineering or software development.
• Experience with account-based marketing (ABM) in enterprise or strategic account motions.

Level & Compensation

This job is an IC4 level role.

The starting target compensation for the IC4 pay band by location zone:

• Zone 1: $180,000
• Zone 2: $144,000

In addition to cash compensation, we offer equity and comprehensive benefits.

Interview Process

Total expected interview time: ~4.75 hours.

1. Introduction Stage
   • Recruiter Screen (30m)
   • Hiring Manager Screen (45m)
2. Team Interview Stage
   • Cross-functional Collaboration Interview (45m)
   • Working Session (60m)
   • Resume Deep Dive (45m)
3. Final Interview Stage
   • Values Interview (30m)
   • Leadership Interview (15m)
   • Reference checks & background check