Senior Brand & Marketing Designer - Sweed

We're Sweed, a product-driven startup building an all-in-one cannabis retail platform. We’re on the lookout for a Brand & Marketing Designer to join us remotely and help us scale our go-to-market strategy and brand communication.

About Us

At Sweed, we’re reimagining how cannabis retailers operate. Our enterprise-grade platform combines POS, eCommerce, Marketing, Analytics, and Inventory Management into a single, seamless solution—eliminating the need for multiple third-party tools.

We believe in simplicity, efficiency, and innovation. That’s why we build for scalability and performance, making life easier for cannabis retailers while driving real business growth.

Why We’re Doing This

At Sweed, we believe in the medicinal potential of cannabis. It has been shown to help with chronic pain, anxiety, depression, and many other conditions. Despite the lingering stigma, we see cannabis as a powerful tool for improving lives.

The industry is evolving rapidly, and we’re here to drive that transformation—making cannabis retail more efficient, accessible, and customer-friendly.

Where We Are Now

We’ve been on the market for 7 years, continuously growing and refining our product.

Our focus is on earning customer trust, which means constantly improving our delivery processes and rolling out new features. At the same time, we navigate the complex legal landscape of the cannabis industry, ensuring our platform remains compliant and future-proof.

Team Structure

Our total team size is over 200 people:

• Development Team: Distributed globally and organized into cross-functional product teams (typically 8–12 members, including front-end and back-end developers, QA specialists, and analysts). Each team is led by a Team Lead and a Product Owner.
• Leadership & Customer Success: Our CEO, account managers, and customer success team are based in the USA, working closely to align product development with business and user needs.

What You’ll Be Working On

You will fully own and drive the company’s visual communication. Working closely with Product Marketing and Marketing, you'll translate Sweed's product capabilities and company value into clear, compelling visual stories. Your primary focus will be creating marketing assets that help customers understand what the platform does, why it matters, and how it drives business outcomes.

Your work will span product marketing materials, website and landing page design, campaign creative, presentations, social media assets, and other marketing collateral. There is no art director on the team, so you will be in charge of developing creative and visual decisions.

Key Responsibilities

• Unify and improve the company’s brand design system (based on existing logo, colors, fonts, and overall aesthetics of an enterprise-level SaaS platform).
• Improve our corporate website, including overall layout and specific product visuals. Design new website pages for lead magnets, promo campaigns, special product releases, etc.
• Design creatives to support go-to-market campaigns for product updates and new feature releases.
• Create visuals for email marketing, social media, and blog posts.
• Design marketing materials for external publications (infographics, product visuals, creatives, etc.).
• Design presentations for board meetings, executive reviews, and client discussions.
• Design printed materials for exhibitions and industry events.
• Use AI-powered tools to accelerate ideation, prototyping, content creation, and visual production.
• Experiment with new AI-native workflows, including image generation, simple video/motion creation, and AI-assisted web prototyping.

What We’re Looking For

• Strong portfolio demonstrating high-quality web, product marketing, and digital design work, especially for SaaS businesses.
• Proven ability to transform product features, platform workflows, and UI screenshots into compelling marketing visuals that communicate value clearly.
• Strong illustration, iconography, and visual storytelling skills.
• Basic understanding of UI/UX principles.
• Experience designing across multiple formats, including websites, landing pages, banners, infographics, presentations, email assets, and internal communications.
• Ability to adapt and scale design systems across web, social media, video, email, and print channels.
• Strong organizational skills with the ability to manage multiple projects and priorities independently.
• Experience collaborating cross-functionally with product, marketing, and leadership teams.
• Strong curiosity about new design technologies and an AI-first mindset: actively exploring tools that make work faster, more creative, and scalable.
• Professional working proficiency in English (written communication and content preparation).

Required Skills & Experience

• Required Tools: Figma + hands-on experience with AI tools for design and content creation.
• Required Experience: B2B SaaS/enterprise, brand systems, product marketing design.
• Nice to Have: Vibe coding / AI-assisted web development, HTML/CSS, motion/video, print.

Mindset & Work Style

• Strong ownership and proactivity.
• High attention to detail and quality.
• Ability to switch between different types of tasks efficiently.
• Curiosity and willingness to deeply understand the product.

What We Offer

• Competitive Compensation: Salary in USD (B2B contract with the US company).
• 100% Remote: Fully distributed work setting with no office requirements.
• Flexible Schedule: Core team time is 09:00–15:00 GMT (flexible per team).
• Paid Time Off: 20 paid vacation days, 12 public holidays, and 3 sick days per year.
• Healthcare: Medical insurance after probation.
• Equipment Allowance: Reimbursement for laptops, monitors, and work gear.

Hiring Process

1. Portfolio Review (Async): We’ll review your portfolio and confirm next steps.
2. Intro Call (30 min): Chat with the People Team regarding experience, motivation, and fit.
3. Technical Interview (60 min): Portfolio deep dive + live exercise in Figma (quick wireframe/layout design). If there's a match, you'll finalize it as a small take-home task.
4. Task Review (Async): Evaluation of your final result and approach.
5. Final Interview (45 min): Cultural fit and collaboration style discussion with leadership.