Chief Growth Officer - AWeber

AWeber has been helping small businesses own their audience for over 25 years. We were one of the first email service providers, and we still believe what we believed then. An owned audience is the most durable asset a small business can build. Our customers are creators, coaches, consultants, online sellers, and operators who don't have a marketing team. They have themselves, a laptop, and an audience they're trying to grow.

The category is noisy. Every tool has a pitch. Our customers get pulled in a hundred directions a day. What sets AWeber apart is depth. 25 years of running this category and real relationships with the small businesses we serve. We're not looking for someone to manage our legacy. We're looking for someone to take it somewhere new.

About the role

This is a growth role first. The priority is top of funnel growth by building awareness, earning attention, and pulling the right people into AWeber's orbit without just defaulting to paid acquisition. If your only instinct when facing a growth problem is to increase the ad budget, this isn't the role for you.

The person we're looking for is already in the market. Not as a spectator, but rather as a participant. They're known in the creator, coach, and small business world because they've earned it. They have opinions people repeat. They get invited into rooms because of who they are, not what their company does. And they know how to turn that influence into growth.

This is a player-coach role at a lean, fast-moving company. You'll set the direction and do the work, often in the same afternoon.

What you'll own

• Market presence and top-of-funnel growth: You know which communities, conversations, and channels matter in the small business and creator world. You're already in some of them, and you know how to earn a seat in the rest. The goal is to make AWeber a name they recognize and trust through earned media, organic content, partnerships, events, podcast tours, and co-marketing.
• Being a public face of AWeber: You'll publish, post, speak, and show up in conversations. You have a point of view on small businesses, marketing, and audience building, and you share it in ways people remember.
• Relationships as a growth channel: Open doors with creators, partners, adjacent brands, community builders, and operators who already have the ears of our customers to turn relationships into distribution and revenue.
• Owning the full marketing funnel: Acquisition, activation, expansion, and retention. You're accountable for growing revenue.
• Leading the team as a player-coach: Hire and develop talent. Write, record, and publish alongside your team, setting the standard through your own work.
• Sharpening positioning and product marketing: Ensure the right people know the value of what we build.
• Building an AI-native marketing function: Design systems, agents, and workflows that let a small team produce the output of a much larger one with proven results.
• Staying close to customers: Talk to customers, jump on calls when it matters, and make sure their voice shapes everything you put out.

Who you probably are

• Recognized perspective: You have a voice and a perspective that people in this space have heard, shared, or argued with. You've built an audience and reputation by saying things worth saying.
• Proactive execution: You map the market, identify targets, and move. You don't wait for inbound.
• Genuine credibility: You've either built something in the small business, creator, or coach space yourself or spent years earning trust.
• Senior marketing background: Operated at a senior marketing level as a CMO, VP of Marketing, or a founder who owned marketing from strategy to results.
• Hands-on builder: You can write a landing page, brief a podcast tour, cut a short-form video, write an email sequence, and jump on a customer call.
• AI-native practitioner: You have built systems with agents, automations, content workflows, and research pipelines with measurable results.

What we offer

• 100% Remote within eligible US states (DC, DE, GA, MA, MD, NC, NH, NJ, OH, PA, SC, UT, VA)
• 100% Company Paid PPO medical, dental, and vision insurance
• 4-7 weeks of paid time off and holidays based on tenure
• 4-week paid sabbatical based on tenure
• 401(k) retirement plan with 4% company match
• Company Profit Share
• Home office equipment and internet stipend
• Tuition reimbursement, conferences, and learning opportunities
• Gym membership reimbursement
• Company-paid short-term disability and life insurance
• Additional supplemental benefits (long-term disability, critical illness, and additional life insurance)