Senior Lifecycle Marketing Manager - EverAI

About EverAI

EverAI is one of the top 15 largest and fastest-growing AI companies in the world, with over 50 million users in 2 years. Our flagship product is the world's largest AI companionship platform, governed by our proprietary moderation system, EverGuard, ensuring everything we build is safe, ethical, and human-first.

We are a hardworking, passionate team of around 100 people led by serial entrepreneurs with a strong track record of scaling web products from 0 to IPO.

Your Role

We are hiring a Senior Lifecycle Marketing Manager to take CRM to an entirely new level. Your mission is to turn CRM into a major revenue channel by converting more users, increasing repeat purchases, and driving retention and reactivation.

You'll own everything within CRM—including onboarding, retention, push notifications, email, in-product messaging, and promotions—reporting directly to our Co-founder and CMO, Thomas Lacroix.

Responsibilities

• Own growth strategy: Lead strategy and execution across the full CRM lifecycle from onboarding and conversion to repeat purchases, retention, and reactivation.
• Analyze user behavior: Use behavioral data to uncover drop-off points, disengagement areas, and missed purchasing opportunities.
• Drive conversions: Create onboarding, abandoned-payment, offer, and follow-up journeys that convert registered users into paying customers.
• Increase lifetime value (LTV): Boost token purchases, repeat buying, and retention through smarter segmentation, personalization, and timing.
• Run experiments: Build, measure, and scale fast-paced tests to continuously improve campaign performance.
• Cross-functional collaboration: Work closely with Product, Data, Engineering, and Creative to improve tooling, tracking, and messaging.

Qualifications

• Proven experience scaling CRM with measurable results in revenue, conversion, repeat purchases, retention, or LTV.
• Background in consumer growth within high-volume B2C subscription businesses.
• Hands-on builder capable of creating segments, journeys, campaign logic, and performance analysis.
• Strong expertise in testing methodologies, control groups, attribution, and incrementality.
• Comfort working in a fast-paced environment without a finished playbook.
• Clear communication and collaboration skills in English.
• Comfortable working with products powered by uncensored AI models and content.

Bonus Points

• Experience in iGaming, free-to-play gaming, fintech, consumer subscriptions, or high-frequency e-commerce.
• Experience with token, credit, virtual-currency, bonus, or repeat-deposit models.
• Experience building or redesigning CRM in a fast-scaling company.
• Experience using AI to improve analysis, personalization, experimentation, or content development.

What We Offer

• Contract Type: B2B preferred with long-term commitment and impact
• Work From Anywhere: Fully remote setup within EMEA
• Paid Time Off: 4 weeks (20 working days) of PTO per year
• Team Gathering: Yearly in-person meetup
• Health & Wellness: Monthly $100 health insurance allowance and unlimited 1:1 sessions with psychologists and lifestyle experts via OpenUp (including family members)
• Co-Working Budget: Co-working space access up to twice per month (€35 / $40 per visit)
• Learning Budget: Dedicated funds for professional growth (courses, books, conferences, certifications)
• Equipment: Company laptop, monitor budget (up to $250), and accessories budget (up to $150)
• AI Tools Access: Premium access to ChatGPT, Cursor, Hugging Face, Claude Code, and other productivity tools