Head of Market Research - Maze

About Maze

Maze is the user research platform that helps companies build the right products faster by making user insights available at the speed of product development.

In most companies, research demand far exceeds supply. Time, cost, and lack of access to expertise hold teams back. In today’s AI-powered world, anyone can build a product fast. The real challenge? Deeply understanding user needs and building the right product. That’s where Maze comes in.

We believe companies shouldn’t have to choose between building fast and building right. Maze makes research accessible, intuitive, and fast so product teams can put user insights at the center of every decision.

Our platform enables researchers, designers, and product managers to quickly recruit participants, run studies autonomously, and surface insights that actually drive product decisions. Our AI capabilities automate the busywork and add depth and direction to the insights themselves.

Maze is a Series B company backed by top-tier investors (Felicis, Emergence & Amplify). We operate a global remote workforce driven by our core values.

About the Role

Maze is launching a Market Research service that blends the scale and speed of our platform with expert-led research services, creating an AI-native alternative to traditional market research agencies.

As Head of Market Research, you'll be the founding research leader for this new line of business. Reporting to the CEO and partnering closely with the Head of GTM, Research Services, you'll define what great market research looks like for the next generation of insights organizations. You'll own the research vision, methodologies, service delivery, and quality bar while helping shape the future of research alongside Product, Engineering, and GTM.

This is a rare opportunity to build a modern market research organization from the ground up. We're looking for someone with deep methodological expertise, a strong point of view on where the industry is headed, and the curiosity to rethink how research can evolve alongside new technologies and changing customer expectations.

What You'll Do

Research Strategy & Service Design

• Define the long-term vision for Maze's Market Research service and establish what best-in-class research looks like in an AI-native world.
• Design and evolve our research methodologies across qualitative, quantitative, and mixed-method studies.
• Partner closely with the Head of GTM to shape service offerings, ensuring our commercial strategy is grounded in exceptional research quality.
• Evaluate emerging technologies and evolving research practices to continuously improve how research is designed, delivered, and synthesized.

Build the Research Function

• Build and lead the Market Research organization, establishing the operating model, delivery processes, quality standards, and hiring strategy.
• Recruit, mentor, and develop a high-performing team of researchers as the business scales.
• Create repeatable systems that allow Maze to deliver exceptional research with greater speed, consistency, and efficiency than traditional agencies.
• Establish quality assurance frameworks while balancing methodological rigor with the agility our customers expect.

Research Delivery & Customer Partnership

• Serve as the executive research lead on strategic customer engagements, ensuring every project delivers meaningful business outcomes.
• Guide study design, research approaches, analysis, and executive storytelling for our highest-impact customers.
• Partner with customers to understand complex business problems and translate them into actionable research strategies.
• Continuously improve our delivery model based on customer feedback and market evolution.

Cross-Functional Leadership

• Partner closely with Product and Engineering to help shape the future of Maze's research capabilities and ensure our platform continues to meet the evolving needs of research teams.
• Collaborate with Sales, Marketing, and Customer Success to ensure our research expertise is reflected throughout the customer journey.
• Help establish Maze as a trusted authority in the market research industry through customer conversations, industry events, publications, and thought leadership.
• Act as the voice of the researcher internally, ensuring product and commercial decisions remain grounded in customer insight and research excellence.

Who You Are

Experience

• Significant experience leading market research teams, research consulting practices, or insights organizations.
• Deep expertise across qualitative and quantitative methodologies, research design, sampling, analysis, and insight generation.
• Experience building or scaling research organizations, practices, or service offerings.
• Strong executive presence with the ability to advise senior leaders and enterprise customers on research strategy.
• Experience partnering cross-functionally across commercial, product, and operational teams.

Skills & Strengths

• Research visionary: You have a clear perspective on where market research is heading and enjoy building new capabilities, services, and ways of working that help customers make better decisions.
• Future-focused: You have a point of view on where market research is heading and are excited by how new technologies—including AI—can improve the way research is designed, delivered, and consumed.
• Builder: You thrive in zero-to-one environments. You're comfortable creating structure from ambiguity, building teams, and establishing entirely new ways of working.
• Methodology expert: You're respected for your research expertise and know when to challenge conventional approaches. You balance methodological rigor with practical business outcomes.
• Executive partner: You communicate complex research clearly, influence senior stakeholders, and build trusted relationships across customers, executives, and cross-functional teams.

Bonus

• Experience modernizing research organizations through new technologies, automation, or innovative research practices.
• Experience launching a new research practice, consultancy, or service line.
• Public speaking, publishing, or thought leadership within the market research industry.
• Experience working across both agency and client-side research organizations.
• Experience partnering closely with Product and Engineering teams to build research technology.

Benefits

• Health insurance with international coverage, vision, and dental (100% of the team member premium paid)
• Free access to proper mental health care, unlimited virtual therapy sessions, and 24/7 access to resources
• Life and Disability Insurance (100% of the team member premium paid)
• Flexible time off
• Meaningful equity
• Company retreats, fully paid for by Maze
• New MacBook (laptop), paid for by Maze
• Paid Family leave: 16 weeks for birth or adoptive parents
• $500/month flexible stipend to be used for dependent health insurance coverage, gym memberships, co-working spaces, food, travel, etc.
• $1,500 remote work setup fund to ensure you can set up a productive work space
• Flexible work schedule where you manage your own working hours
• Monthly Bonus.ly points for peer recognition
• Virtual social engagements and cool company SWAG