Marketing Strategy & Operations Manager - Notion

Who We Are

Notion is the collaborative AI workspace where teams and agents think together. We're building one place where your knowledge, projects, meetings, and AI tools live side by side. Millions of individuals, small teams, and large companies run their work on Notion.

About the Role

We’re looking for a Marketing Strategy & Operations Manager based in San Francisco or New York. You will be the operational backbone of how Marketing builds, launches, and measures campaigns, and how leads/accounts are routed and managed. You'll own the end-to-end of campaign services and play a key role in monitoring and managing MQL/MQA issues. You will partner closely with Marketing, SDR leadership, and agency partners to build scalable processes that increase pipeline throughput.

What You'll Achieve

Campaign Operations

• Establish and maintain campaign templates, standardized QA processes, and reusable campaign architecture in Marketo, Customer.io, and Salesforce.
• Own the Campaign object in Salesforce, including naming conventions and data hygiene standards.
• Build, test, and launch campaigns end-to-end while optimizing for speed and quality.
• Manage email deliverability, sender reputation, privacy regulations, and opt-out requirements.

Lead Management

• Define and modify MQL/MQA routing rules as the business evolves.
• Debug routing issues to ensure leads flow to the right reps across all segments and regions.
• Monitor MQL/MQA volumes, conversion rates, and system health.

Skills You'll Need

• 3+ years in marketing operations at a high-growth SaaS company.
• Deep working knowledge of marketing automation platforms (Marketo, Customer.io) and Salesforce.
• Strong understanding of the lead lifecycle: MQL definitions, routing, attribution, and funnel mechanics.
• Ability to work cross-functionally with SDRs, Demand Gen, and RevOps.
• Familiarity with email deliverability best practices and data privacy regulations.
• Analytical mindset with a track record of building scalable operational processes.

Nice to Haves

• Familiarity with Notion and its applications in business workflows.
• Experience with campaign performance reporting in tools like Hex or Tableau.
• Comfortable with SQL.
• Exposure to lifecycle or product-led growth marketing operations.