Community Manager - Boulevard

Who is Boulevard?

Boulevard provides the first and only client experience platform for appointment-based, self-care businesses. We empower our customers to give their clients more of the magical moments that matter most.

Before launching in 2016, our founders spent months interviewing salon managers and working behind front desks to understand their pain points so we could design a modern, user-friendly platform that meets the unique needs of their business. Our roots may be in hair salons, but we are built for the broader self-care industry, including many types of salons, spas, medspa, barbershops, and more. Our technology not only helps our customers survive but thrive.

The Role

You’ll be the first person at Boulevard dedicated to our owned customer community. You’ll figure out where our salon, spa, medspa, and wellness customers already gather online, make the case for where we should build a presence, and then run it day to day. You’ll also own our reputation on review sites and make sure customer feedback reaches the teams who can act on it. Additionally, you’ll identify the thought leaders, customer advocates, and creators within Boulevard’s communities and recommend which are worth formalizing as influencer partnerships.

This role is fully remote within the U.S.

What You’ll Do Here

• Research and map where our customers are active online.
• Propose an owned community strategy and platform roadmap.
• Launch and run Boulevard’s owned community platform(s), including moderation and engagement.
• Monitor and respond to reviews on sites like G2, Capterra, and Trustpilot.
• Partner with Support, Product, Education, and Paid so feedback gets to the right team and gets closed out.
• Help define how Boulevard’s influencer program works in collaboration with Content & Social teams.
• Track and report on engagement, sentiment, and retention metrics.
• Travel occasionally for trade shows, brand events, and video shoots as they come up.

What You’ll Need to Thrive

• 5-7 years of experience in strategy- and execution-heavy community roles.
• Experience building a community strategy from an ambiguous starting point.
• Experience managing a brand’s presence and reputation on review sites like G2, Capterra, and Trustpilot.
• Experience building moderation and escalation workflows for an online community.
• A track record of working with cross-functional teams (demand generation, support, product, customer success) to turn community feedback into action.
• Strong written communication and sound judgment handling sensitive or difficult conversations in public.
• Deep customer empathy and a strong sense of urgency.
• Strong relationships and credibility within the beauty, wellness, salon, or spa community.
• A degree in marketing, journalism, communications, business, or another relevant field, or equivalent experience (5+ years).
• Bonus: Experience launching/managing a branded Reddit presence, beauty/wellness/salon/spa experience, or managing feedback from Facebook groups.

Benefits & Compensation

• Base Salary: $89,100 - $104,000 per year (standard U.S. locations) / $97,300 - $114,500 per year (NYC, SF Bay Area, Seattle)
• Performance bonus eligibility
• Equity participation for all full-time employees
• Comprehensive medical coverage (up to 100% employee premium, 75% dependent)
• Annual $1,200 HSA employer contribution for eligible plans
• 100% covered dental, vision, life, and disability insurance
• 12 weeks of fully paid U.S. parental leave
• Flexible paid time off plus 10 U.S. company holidays
• $200 home office setup allowance and $50 monthly WFH reimbursement
• $200 quarterly Boulevard Bucks for well-being
• One Medical membership and Employee Assistance Program